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Wednesday, August 09, 2006

Selecting the best Affiliate Program

Selecting affiliate programs
Here are the most important factors you should consider before joining associate programs...

The Fit
Join only those programs that fit the audience of your site. A close match will always yield better performance.

The Commission
A reasonable commission starts at 20%, and can go as high as 50%, but if the product is too expensive, no one will buy it. The best affiliate programs will also pay you a second tier commission, that's the commission you make on sales initiated not by you directly, but by someone you referred to the program.

The Product Quality
Don't associate your business with low quality product or service. In addition, if the quality and usefulness of the product are low, few people will be interested, and the refund rate will be higher.

Referral Duration
After you've referred a visitor to a site, how long does the site continue to "remember" you as the referrer of that visitor? Many associate programs won't remember you at all. This means that if the visitors you referred didn't buy directly on their first visit to the site, you'll never get commission, even if they went back to the site later that day to purchase the product.

Good affiliate programs should at least remember you for 60 days. It's usually done by setting a cookie on the visitor's computer when they arrive at your merchant's site. Beware of associate programs that don't mention anything about this cookie and its duration.

Residual Commissions
The best affiliate programs will even pay you commissions for a prolonged period of time, after the original sale has been made. This is especially attractive for programs that sell services with regular fees. For example, if your referred customers make monthly fees, you'll earn the commission each month.

The Payments
Make sure the payments are made often enough, preferably once a month, with reasonable minimum. Some affiliate programs will only pay you every 3 or 6 months.

Affiliate Marketing - Dollars in heaps!

No doubt, affiliate (associate) programs is one of the preferable free ways to make money on the Internet, especially for beginners. They pay you a percentage of the sales you generate for them. You don't have to spend time and energy creating your own product. No dealing with customer service, fulfilling orders, and the like. And some of them pay 50% commission.

If your intention is to make money on the Internet with affiliate programs, you should find a market niche and target it. You should know your visitors, and you need to choose the best affiliate programs whose products or services match the audience you attract to your site.

Many affiliates make the mistake of joining dozens of programs with little regard to their audience. They figure the more associate programs they join, the more money they can make. Even if they attract decent traffic, they have little chance of converting it into sales. Join only a few affiliate programs that fit with your site concept, and concentrate on providing attractive content that will generate traffic and sales.

You need to de-emphasize the affiliate links and emphasize more on the content. This means that when visitors come to your site, they should feel that the site is primarily focused on providing information on that topic, and that the affiliate links are just a small aspect of your site.

The links to the affiliate programs should be in context of something that you have written, rather than making them appear as if the main purpose of the site is to get people to click on them.

By creating an information rich site with great content that your visitors value and respect, you become a trusted expert making a recommendation rather than a stranger making a sales pitch.

Don't push your visitors to the click to your merchant's site, make them want to click. And they'll click-through with pleasure, arriving at your merchant's site with an open-to-buy mind. All humans like doing business with a company who has been recommended to them by a expert whose opinion they have come to respect.

Google Adsense - how to make money in minutes!

Google AdSense is a new, fast and easy way for small and medium sites to make money free online by displaying relevant, text-based, un-obtrusive ads from Google AdWords (Google's own advertising program) and receiving a share of the pay-per-click payment.

Because the ads are related to what your users are looking for on your site, the results can be much better than you'd earn from banner networks and many affiliate programs.

For now, AdSense is the best way to make money free online from informational sites even if there are no obvious related affiliate programs. But you don't need to disregard affiliate programs. You can combine both these ways to make money free online and double your income.

AdSense is easy to join, it doesn't cost you anything, all you have to do is paste a few lines of code into your pages, and Google does the work of finding the best ads for them from hundreds of thousands of AdWords advertisers. You can check the relevance of the ads by looking at the text ads on the right side of this page.
How to get the most out of AdSense
There are three obvious ways to increase your income from Google AdSense...

1) Increase traffic
Create more keyword-focused pages. See Building: Site Content: Finding Keywords for more information on finding the most profitable keywords.

2) Increase click-through rate
Use simple design with the AdSense ads displayed prominently. According to Google, ads in the skyscraper format works better (especially on the right side of the page). Focus to only one topic per page - that should make it easier for Google to serve up the more tightly contextual ads which means better click-through.

3) Increase the value of clicks
Of course, you can't do it directly. However, you can find some "expensive" keywords and create pages optimized for them, within your site's theme. These keywords are highly competitive and you'll unlikely get high ranking for them, but visitors will arrive from other "inexpensive" pages and click on Google's ads.

Get paid per click - 10$ for a click!

Along with the regular search engines and directories, pay per click search engines (PPCs) are the big marketing opportunities on the Net.

The advantages of PPCs are that you achieve a top ranking the very same day versus waiting for weeks or months with the free major search engines and you receive a guaranteed placement on every keyword you choose without needing to tweak the content of your pages.

Technically, the listing is free. You pay only for each click (i.e., visitor) that you receive from that listing. If you place the highest bid per click price for a keyword, you'll achieve the highest ranking and keep it until someone outbids you. When this happens, your listing will be pushed down a notch.

You open an account with the pay per click search engine and deposit some money into your account which you'll use to bid on keywords. The amount you bid on a given keyword is subtracted from your balance every time someone clicks on your listing in the results.

The advantage of PPCs over paying for banner ads is that you don't pay for impressions, but instead for actual click-throughs. It's also commonly known that visitors from search engines are much more likely to make a purchase than visitors derived from traditional ads, because each click comes from someone who was actively looking for your products or services.

Some of the top pay per click programs are offered by Yahoo! Search Marketing, Google Adsense!(For more ask me.)

Promote your website - Easier than you thought!

Website promotion combines different techniques and strategies to increase qualified traffic to your site.

These are search engine positioning, strategic links, banner ads, opt-in email, client retention marketing, affiliate programs, press releases, strategic domain purchasing and much more.

This section is primarily focused on the basic methods of free website promotion, the most important of which is search engine positioning. As you know, 80% of Web sessions begin at search engines. A top 10 search engine ranking will generate more traffic than any other advertising campaign. Building a Web site without consideration for how it'll rank in the major search engines is folly in today's marketplace.

Website promotion is not a separate stage of building your Web site. It begins at the planning. What will the site offer? Who are your customers? What keywords will they type in to find your site? These aspects of website promotion need to be assessed when hunting for a domain name, creating the initial marketing plan and building the site.

Make a website of your own and get advertisers on it

Build a website of yours - simple , quick and easy!

This site will show you not only how to build a Web site - there are plenty of such resources on the Net, but how to build a successful content-based Web site - one that downloads fast, is easy to use, ranks well with the search engines and pulls in lots of traffic.

High traffic is the basis for building serious income. But don't just build your own Web site to earn money alone.

You'll have a better chance of earning a lot more money doing something you enjoy. You won't mind the long hours and late nights if you make something you love. And those late nights can be very exhausting if you're not working for enjoyment!

It has never been so cheap and possible to build your own Web site. The basics of HTML are simple to grasp. Sharp-looking, effective Web pages are easy to create. Web hosting is becoming more and more competitive.

But in a few years, when everyone is surfing at megabytes per second, when search engines are no longer free or affordable, it will be far harder and more expensive to build a Web site.

The Web is becoming an integral part of our world. Knowing how to build a Web site and to develop information on the Web might be a business necessity or a job skill allowing you to potentially connect with millions of other people, as your own self-publisher.

How to make money on the Internet - Tools to earn !

Of course! we are not here to give you promises but solid cash!

1. First you need some tools to make money on the internet!

Generally, the Internet trades in US dollars wherever you are in the world and payment through an online service is a more economic way of exchanging dollars to your local currency than paying in a cheque to your bank. Many affiliate programs require you to have an online account from one of the major services so it is prudent to join all three. You can also pay on line for services like web site hosting and purchases at auctions for instance. They are free to join.

2. An broadband connection to the Internet
If you intend to earn money on the Internet you will be spending some time on-line. It will pay you to keep your overheads down.If you log on to the Internet in the UK for more than about 150 minutes a week then it will pay you to sign up for an unlimited connection where your local phone call costs are included. Broadband/Cable is now more commonly available and makes 'always online' surfing magic!

3. A dedicated credit card for the Internet
Get another credit card for internet use only and keep the limit low. Using plastic online is in fact safer than using it in a restaurant but it helps to keep your online finances separate, so check with your existing card supplier for a second account.

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